Financial Information

Your investment in United Way of Cass-Clay drives real impact. Through responsible financial management and a commitment to efficiency, we maximize every dollar to support programs and partnerships that build brighter futures. We steward your generosity with transparency and care, ensuring it strengthens our community today and for generations to come.

Two of our values are authentic and impactful. It is our commitment to invest as many dollars donated as possible into the programs and innovative solutions best positioned to end the complex cycle of poverty.

According to Charity Navigator, a preferred program expense ratio for a charity is 70% or more of expenses directed toward programs. United Way of Cass-Clay is proud to invest 82% of donations directly into our initiatives and Bold Goals and keep 99% of donations local.

Funds Secured to Improve Lives

Individual Giving refers to gifts generously donated by more than 7,000 individuals participating in our annual campaign.
Impact Initiatives includes UNITED to End Homelessness and collaborative work focused on lifting families out of poverty.
Special Events includes income generated from events such as the School Supply Drive, the UNITED Fore Kids Golf Scramble, UNITED for Impact Women’s Luncheon, and events coordinated by our corporate partners and volunteers.
Corporate Giving refers to investments made by more than 150 local companies.
Grants, Sponsorships and Investment Income includes funds generated from event partners, foundations, public funding and investment portfolios.

2022 Financial Report Pie Charts - Community Support: Individual Giving 57%, Corporate Giving 27%, Special Events 10%, Investment Income 2%, Sponsorships and Grants 4% and Community Investments: Initiatives and Community Partners 83%, Fund Development 12%, Management 5%

Funds Invested to Improve Lives

Initiatives & Bold Goals represent investments that support United Way’s mission. These investments fund our network of verified impact partner programs that help prevent hunger and homelessness, prepare children to succeed, and strengthen families. These investments help thousands in need throughout Cass and Clay counties
Administration includes our fundraising efforts, HR, finance, legal, technology, and other services that support United Way initiatives and our verified impact partners.

Our Commitment To Donor Privacy

The privacy of your personal information is of the utmost importance to United Way of Cass-Clay, and we want you to be familiar with how we collect and use information relating to you. Our Donor Privacy Policy outlines we never sell your personal information; this includes information received both online and offline as well as any electronic, written, or verbal communication.